Shopify Migration
Shopify Migration Services Built to Protect Your Revenue
We move your store from Magento, WooCommerce, BigCommerce or WordPress to Shopify with your products, customers, orders and search rankings intact, and a rollback plan ready on launch day.
Reviewed by James Ross, VP Marketing · Updated October 2026
The short answer
Shopify migration services move an online store from another platform, such as Magento, WooCommerce, BigCommerce or WordPress, onto Shopify. A good migration transfers products, customers and orders, maps every old URL with a 301 redirect to protect search rankings, rehearses the launch, and keeps a rollback plan ready. We run that process from audit to post-launch.
What do Shopify migration services include?
Shopify migration services cover everything needed to relocate a store without losing sales or search visibility. That means an audit of the current platform, a rebuilt storefront on Shopify, data migration for products, customers and orders, redirect mapping, integration work, testing and a controlled launch. The data transfer is the easy part. Redirects, integrations and launch timing are where migrations succeed or fail.
We are a Minneapolis-area agency and a Shopify Plus Partner, and migration is a core part of our Shopify services. We have replatformed stores from Magento, WooCommerce, BigCommerce and WordPress, including a large Magento retailer whose orders rose 52% after launch. Our public timelines are 4 to 8 weeks for a focused redesign and 8 to 12 weeks for a full migration.
Complex stores take longer. Work that touches an ERP, custom apps or omnichannel fulfillment runs 12 to 16 weeks or more. We tell you which bucket you are in during the audit, before you commit to a budget or a launch date.
+52%
increase in orders after a Magento to Shopify migration
Mountain High Outfitters, a large outdoor retailer
+25%
increase in top-line revenue
Mountain High Outfitters, after moving from Magento to Shopify
+4.5%
increase in cart conversion
Mountain High Outfitters, on a rebuilt Shopify storefront
What We Deliver in a Shopify Migration
Every migration is scoped from an audit of your current store. These are the workstreams we plan, build and test.
Magento to Shopify migration
Catalog, attribute and customer-group mapping from Magento or Adobe Commerce · Functionality gap analysis for extensions and custom modules · Backend integration continuity for ERP, WMS and middleware · Rebuilds of custom features as apps, theme code or Shopify Functions
WooCommerce, BigCommerce and WordPress to Shopify
WooCommerce product, variation, order and subscription review · BigCommerce catalog and category migration with URL mapping · WordPress content, blog and landing page moves, or a planned split · Plugin and app replacement plan for every active extension
Data migration: products, customers and orders
Product, variant, image, collection and metafield import · Customer records, addresses, tags and account invitations · Order history, gift cards, discounts and reviews where the data allows · Reconciliation reports comparing source and destination counts
301 redirect mapping and SEO preservation
Full crawl and URL inventory of the old site · One-to-one 301 redirect map with a reviewed fallback for every URL · Title, meta, canonical, schema and internal link carry-over · Search Console, analytics and sitemap setup before launch
Rehearsal, cutover and rollback
Full rehearsal migration on a staging store · Cutover runbook with owners, times and a freeze window · Delta sync for orders and customers created during the switch · Documented rollback triggers and steps
Shopify Plus migration and integrations
Shopify Plus checkout, B2B and multi-store architecture · ERP, inventory and fulfillment connections that keep working · Post-launch monitoring for redirects, errors and indexing · Conversion and merchandising work after launch
Who a Shopify Migration Is For
- Magento or Adobe Commerce merchants facing high hosting, patching and developer costs.
- WooCommerce stores slowed by plugin conflicts, hosting limits or constant security updates.
- BigCommerce merchants who want Shopify's app ecosystem, checkout or Plus features.
- WordPress sites that sell through bolt-on plugins and need a real commerce platform.
- Brands with an ERP or middleware that must keep running through the move.
Why Move
Why Merchants Migrate to Shopify
Most merchants migrate because the old platform costs too much to keep running or slows every change the business wants.
A Shopify migration usually removes self-hosted servers, security patching and extension upgrades from your to-do list. Your team spends its time on merchandising and marketing instead.
- Lower maintenance: hosting, PCI scope and platform updates are handled by Shopify.
- Faster change: promotions, bundles and landing pages without a developer ticket.
- A larger app ecosystem for email, reviews, search and subscriptions.
- Shopify Plus options for B2B, multi-store and checkout customization.
Platforms
Magento, WooCommerce, BigCommerce and WordPress to Shopify
Each source platform breaks in a different place. Magento stores carry custom modules and heavy attribute sets. WooCommerce stores carry plugins and a WordPress site you may want to keep.
BigCommerce data maps cleanly but URLs and apps still change. WordPress sites with light commerce need a content plan before any product work starts.
We audit the source platform first and write the migration plan around what we find, not around a generic checklist.
- Magento: custom attributes, customer groups, tier pricing and ERP links.
- WooCommerce: variations, subscriptions, plugin-driven checkout rules.
- BigCommerce: category trees, product options and app replacements.
- WordPress: blog posts, landing pages and the question of where content lives.
Proof
A Magento to Shopify Migration That Grew Orders 52%
Mountain High Outfitters needed to leave Magento while overhauling order fulfillment. The brief was a migration with customers and orders carried over, third-party integrations kept, and the old site's search value preserved.
Orders rose 52%, cart conversion rose 4.5% and top-line revenue rose 25%. Read the full Mountain High Outfitters case study, including the client's own account of the project.
The goal was no downtime and minimal disruption for shoppers. Those are goals we plan around, and we do not promise a specific result for your store.
Results
How We Measure a Successful Migration
A migration is successful when revenue and traffic hold through launch and then improve. We agree the baseline numbers before work starts, so nobody argues about it later.
We compare the same metrics at launch, 30 days and 90 days.
- Organic sessions and landing page rankings against the pre-launch baseline.
- Conversion rate, average order value and cart conversion.
- Redirect health: 404 errors, redirect chains and indexed URL counts.
- Order accuracy and data reconciliation between old and new platforms.
How does a Shopify migration work, step by step?
A Shopify migration is a phased project that moves your catalog, customers, orders, content and search equity from one platform to Shopify while the old store keeps selling. The old store stays live until the new one passes a full rehearsal.
- Audit We inventory products, customers, orders, URLs, integrations, apps and custom code on the current platform.
- Plan and map We map data fields, decide what is rebuilt, replaced or retired, and draft the redirect map.
- Build We build the Shopify theme, configure checkout and shipping, and rebuild or replace each required feature.
- Migrate and rehearse We run the data migration on a staging store, reconcile the counts and test every key shopper journey.
- Cut over We freeze changes, run the final sync, switch DNS and load the redirects on the agreed date.
- Monitor and optimize We watch redirects, errors and indexing daily at first, then tune conversion.
How long does a Shopify migration take?
A focused storefront redesign takes 4 to 8 weeks, a full migration takes 8 to 12 weeks, and projects with ERP or custom app work take 12 to 16 weeks or more.
| Scope | Typical duration | What drives it |
|---|---|---|
| Focused redesign or light replatform | 4 to 8 weeks | Small catalog, few integrations, standard checkout |
| Full migration with data transfer and SEO preservation | 8 to 12 weeks | Catalog size, redirect volume, custom design |
| Migration with ERP, custom apps or omnichannel fulfillment | 12 to 16+ weeks | Integration depth, custom logic, testing cycles |
Late content and design decisions, unclear data ownership and undocumented integrations stretch a schedule more than anything else.
We avoid cutting over in your peak weeks, so seasonal retailers work back from a quiet period.
How much do Shopify migration services cost?
Shopify migration services cost from a few hundred dollars for a do-it-yourself app transfer to tens of thousands for a specialist agency migration. The price follows scope, not product count alone.
| Approach | Typical range | What you get |
|---|---|---|
| Migration app, do it yourself | $300 to $1,000 | Basic data transfer, no redirect planning or QA |
| Freelancer or small agency | $2,000 to $7,500 | Data move, theme setup and light redirect work |
| Specialist agency | $10,000 to $50,000+ | Audit, custom build, integrations, redirects, rehearsal, support |
What moves the price
- Source platform and how customized it is.
- Catalog size, variant complexity and custom attributes.
- Number of integrations: ERP, WMS, tax, shipping, loyalty, subscriptions.
- Custom theme design versus an adapted existing theme.
- Redirect volume and how much content must move.
- Shopify plan, since Shopify Plus adds checkout and B2B options.
We scope each project from the audit. Billing is hybrid and quoted case by case: a fixed phase, a defined budget or an hourly block, with no minimum commitment. We do not publish a single price, because the audit is what tells us what the work is.
How do you migrate from Magento, WooCommerce, BigCommerce or WordPress to Shopify?
You migrate by auditing the source platform, mapping its data model to Shopify's, replacing each feature with an app or custom code, and rehearsing the move. The risks differ by platform.
| Source | Moves easily | Needs planning |
|---|---|---|
| Magento or Adobe Commerce | Products, categories, customers, orders | Custom modules, attribute sets, customer groups, ERP links |
| WooCommerce | Products, variations, customers, orders | Subscriptions, plugin rules, the WordPress site you keep or retire |
| BigCommerce | Products, categories, customers, orders | URL structure, product options, app replacements |
| WordPress with light commerce | Pages, posts, a small catalog | Content location, plugin features, form and SEO plugin data |
Magento to Shopify migration
Magento stores have the most custom logic, so the gap analysis matters most. We list every extension and module, then decide whether Shopify handles it natively, an app replaces it, or we rebuild it. Many Magento merchants also have an ERP; our NetSuite and Shopify integration work keeps that backend running.
WooCommerce and WordPress to Shopify
The main decision is what happens to the WordPress site. Some brands move everything to Shopify. Others keep WordPress for editorial content and move only the store. If you keep it, our WordPress development team handles that side.
BigCommerce to Shopify migration
BigCommerce data usually maps cleanly. The surprises are URLs, since Shopify fixes its path prefixes, and apps that have no direct equivalent. We catch both in the audit.
What data moves in a Shopify migration: products, customers and orders?
Products, customers and orders all move, but not all of them move the same way. Some data transfers cleanly, some transfers with limits, and some needs a separate plan.
- Products: titles, descriptions, SKUs, prices, variants, images, collections and metafields. Variant and option structures often need rework.
- Customers: names, emails, addresses, tags and marketing consent. Passwords do not transfer, so customers receive an account invitation or reset link.
- Orders: historical orders import as records for reporting and customer service. They do not reprocess payments.
- Other data: discounts, gift cards, reviews, blog posts and loyalty balances each need a specific method.
How we protect data quality
We reconcile counts and totals between the source and the staging store: product counts, customer counts, order counts and lifetime order value. Mismatches get fixed before launch, not discovered by a customer.
After launch, your email and SMS platform should reconnect cleanly. We coordinate that with our Shopify agency team so flows and tracking resume on day one.
How do you keep your SEO rankings when you migrate to Shopify?
You keep rankings by mapping every old URL that has traffic, links or rankings to the best new URL with a 301 redirect, and by carrying over titles, metadata, headings and internal links. Rankings usually dip at risk points, and redirects are the biggest one.
Shopify uses fixed path prefixes such as /products/ and /collections/, so most migrating stores see their URLs change. That makes redirect mapping unavoidable.
- Crawl the old site and export every indexable URL.
- Add URLs with organic traffic, backlinks and conversions from Search Console and analytics.
- Map each old URL to its closest equivalent on Shopify, one to one.
- Send retired products to the best parent collection, never to the home page.
- Load the redirects at cutover and test them in bulk.
- Monitor 404s and redirect chains daily for the first weeks.
What else carries over
- Page titles, meta descriptions and heading structure.
- Canonical tags, structured data and XML sitemaps.
- Image file names and alt text.
- Internal links updated to final URLs, so they skip the redirect.
After launch, ongoing optimization continues through our Shopify SEO work. For a broader view, see our SEO services.
What are rehearsal, cutover and rollback in a Shopify migration?
Rehearsal is a full practice migration on a staging store, cutover is the live switch, and rollback is the pre-agreed way to return to the old store if something fails.
Rehearsal
We run the complete data migration at least once before launch and often twice. The team tests search, filtering, account login, checkout, payment, tax, shipping, emails and integrations against real data.
Cutover
Cutover happens in a short, planned window. We lower DNS time-to-live in advance, freeze product and order changes, run a final sync of anything created since the last rehearsal, then switch DNS and load redirects.
- A written runbook with owners and times.
- A delta sync for orders and customers created during the switch.
- A smoke test of checkout and payment immediately after the switch.
- A watch period with someone on call.
Rollback
Rollback means the old store stays intact and ready, and the team knows exactly what failure would trigger a return. Examples are a broken checkout or a failing payment integration. Having the plan is what lets everyone launch with confidence.
How do you choose Shopify migration experts and avoid common mistakes?
Choose a migration agency that audits before quoting, plans redirects from the first week, and can show a comparable migration with real results. Then watch for the common mistakes below.
What to ask a prospective agency
- Do you audit the source platform before pricing?
- How do you handle redirects, and when does that work start?
- How do you rehearse and reconcile data?
- What is the rollback plan?
- Which migrations like mine can I see, with results?
We are a Shopify Plus Partner. If your store is on Plus, see our Shopify Plus agency page.
Common migration mistakes
- Treating redirects as a launch-week task.
- Redirecting every retired page to the home page.
- Launching during a peak sales period.
- Importing data once, at launch, with no rehearsal.
- Forgetting that customer passwords will not move.
- Skipping analytics and Search Console checks before launch.
Frequently Asked Questions
What are Shopify migration services?
Shopify migration services move an existing online store onto Shopify. They include a platform audit, data migration for products, customers and orders, theme build, redirect mapping, integration work, testing and launch. Good services also protect search rankings and plan for rollback, which a simple import app does not do.
How long does a Shopify migration take?
A focused redesign takes 4 to 8 weeks. A full migration with data transfer and SEO preservation typically takes 8 to 12 weeks. Projects with ERP integration, custom apps or omnichannel fulfillment take 12 to 16 weeks or more. We confirm your range after the audit.
Will I lose my SEO rankings if I migrate to Shopify?
Not if the migration is planned for it. Rankings are protected by one-to-one 301 redirects, carried-over titles and metadata, and post-launch monitoring. Short-term movement is common, but a missed redirect map is what causes lasting loss. We start redirect mapping during the audit.
Can customer passwords be migrated to Shopify?
No. Passwords are encrypted on your old platform, and Shopify cannot import them from a CSV. Customer records, addresses and tags migrate, and customers set a new password through an account invitation or reset email. We plan that message so returning customers are not confused at launch.
Do you migrate order history?
Yes. Historical orders import into Shopify as records, so customers and your team can see past purchases and reporting stays continuous. Imported orders do not reprocess payments, and we pause order notifications during the import. We reconcile order counts and totals between the old and new platforms before launch.
Can you migrate from Magento to Shopify Plus?
Yes. Magento to Shopify Plus is a common path for larger catalogs, B2B pricing, multiple stores and ERP connections. The migration steps are the same, with added planning for checkout, B2B features and integrations. We are a Shopify Plus Partner and scope Plus migrations the same way.
Should I keep WordPress when I move from WooCommerce to Shopify?
It depends on your content. If the blog and pages drive meaningful traffic and your team likes WordPress, keep it for content and move only the store. If the site is mostly commerce, moving everything to Shopify is simpler. We help you decide during the audit.
What happens to my apps and extensions?
Each extension gets a decision: Shopify handles it natively, an app replaces it, we rebuild it, or you retire it. We list every active Magento extension, WooCommerce plugin or BigCommerce app in the audit so no feature disappears unnoticed at launch.
Will my store go down during the migration?
Your old store keeps selling while we build and rehearse. Cutover itself is a short planned window with a change freeze, a final data sync and a DNS switch. We aim for minimal disruption to shoppers and plan for it, but we cannot promise zero risk.
How much does a Shopify migration cost?
Market pricing runs from a few hundred dollars for a do-it-yourself app up to tens of thousands for a specialist agency. Cost depends on source platform, catalog complexity, integrations, design and redirect volume. We scope your price from an audit and quote case by case rather than giving a flat number.
What do you need from us to start?
We need admin access to your current platform, analytics and Search Console, a list of integrations and apps, and a point of contact for decisions. With that, we can run the audit and give you a scoped plan. You can start the conversation through our contact page.
Related Front Row Services
Planning a move to Shopify? Start with an audit.
Tell us your current platform, catalog size and integrations. We will tell you what the migration involves, how long it should take and where the risks are.
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