Ensuring Mobile Compatibility: Embracing the Mobile-First Approach of Shopify

Most shoppers nowadays find their merchandise online, so it’s imperative to have a mobile friendly website. Mobile friendly websites rank better than desktop websites. Unfortunately, it’s not so simple as cutting and pasting your desktop website onto a mobile platform. You will have to create a mobile website with the user in mind that best shows off your content.

Mobile-Friendly Design Tips

  • Use visual hierarchy
    • Put the most important visuals at the top, including featured products, sale items, new collections, etc.
  • Avoid large bodies of text
    • Don’t overload your audience with massive bodies of content or images.
    • Avoid having your audience over scroll.
  • Make content clickable
    • Don’t make your website hard to navigate. Customers want to quickly access information.
  • Forget hover control
    • On phones, customers don’t have a mouse and thus have less control over their clicking.
    • Use “tap to zoom” or “swipe for back view.”
  • Avoid extra digital weight
    • Remove any unnecessary code, heavy media files, and activate Accelerate mobile pages for higher loading times.
  • Use white space
    • Keep things minimalistic and have enough white space to make your website more visually appealing.
  • Provide easy communication channels
    • Implement texting, messaging with chatbots or third-party apps.
    • Make it easy for customers to leave reviews and comments.