My Custom Golf Ball

Project Brief

Our client, My Custom Golf Ball is a leading brand in the customizable print industry, offering printing services on a wide range of golf products. They are seeking innovative marketing strategies to
increase their customer base and drive revenue through improved customer retention.

The Goal

Capture a larger market share, increase brand awareness and profitability through an omni-channel marketing strategy.

The Approach

Using our ‘Keys to Success’:

  1. Comprehensive Amazon strategy that included a store redesign, catalog listing enhancements, ad campaigns restructuring and optimization of Amazon Brand tools.
  2. Paid Search campaign focused on higher search ranking, increased brand awareness and better conversion rates.
  3. A structured SMS and email strategy that leverages custom flows and campaigns to capture and retain a larger number of customers.

The Results:


Total Amazon store traffic


Revenue from Amazon


Conversion Value of Paid Ads


Email Campaign Revenue


“Thanks to everyone for helping make MCGB a success! Year after year is better than the last”

-Nick Meester, Ball Pro VP of Operations